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Auto Repair
HIBU - "Through my experience in helping other auto shops like yours, I've identified key motivating factors that resonate strongly with potential customers. I'm about to read a list of these factors, and I'd love for you to tell me if each statement aligns with what sets your business apart. This will help us tailor your digital marketing strategy to highlight your unique strengths. Shall we begin?"
Speed Statements
- Appointments That Fit Your Schedule
- Early Drop-Off and After-Hours Pick-Up
- No Appointment Needed
- Open Nights and Weekends
- Same-Day Service on Most Installations
- Walk-Ins Welcome for Quick Service
- 24/7 Round the Clock Towing
- Same-Day Oil Changes, Brake Services, and Diagnostics
Quality StatEments
- All Repairs Approved by You
- All Vehicles Fully Sanitized After Service
- All Work Guaranteed in Writing
- Complimentary Local Shuttle / Lyft / Uber
- Free WiFi and Refreshments
- Lifetime Warranty on All Installs
- Over "X" vehicles Repaired Since ___
- Over “X” Years in Business
- Servicing All Makes and Models
- Specializing in Foreign
- Specializing in Manufacturer (BMW, VX, etc)
- Specializing in Type (light, medium heavy trucks, etc.)
- Trusted Family-Owned Business
- X Year Warranty
- X Year / X -Mile Warranty on Parts and Labor
- ASE-Certified Technicians
- Loaner Cars Available
Are there any that we've missed?
Offer StatEments
- Financing Options Available
- Free Diagnostic Check / Check Engine Light
- Free Estimates
- Free Second Opinion
- Upfront Written Estimates
- We Will Match / Beat Any Price
- FREE 32-Point Courtesy Inspection
Awards
HIBU - "I'd like to highlight any awards or recognitions your business has received to build trust with potential customers. Have you received any noteworthy accolades recently such as..."
- Newspaper / Magazine Best of….?
- Top 100…?
- Next Door Neighborhood Favorite?
Brands
HIBU - "Customers often trust familiar brands. Do you offer any well-known brands that we should highlight such as..."
ACDelco (Auto Parts)
Bosch Automotive Parts
Castrol Motor Oil
Fram Oil Filters
Goodyear Tires
Mobil 1 Synthetic Oil
NAPA Auto Parts
Pennzoil Motor Oil
Rain-X Windshield Wipers
Wagner Brake Pads
Are there any that we've missed?
Affiliations
HIBU - " Industry memberships and affiliations help consumers feel like they are well-protected when they hire a business. Are you a member of..."
- BBB (Better Business Bureau)
- ASE (National Institute for Automotive Service Excellence)
- AMRA (Automotive Maintenance and Repair Association)
- ASA (Automotive Service Association)
- I-CAR (Inter-Industry Conference on Auto Collision Repair)
- SEMA (Specialty Equipment Market Association)
Are there any that we've missed?
Services
Auto Repair
- Air Conditioning Service & Repair
- Alternator & Starter Repair
- Battery Replacement
- Belts & Hoses
- Brake Service & Repair
- Check Engine Light
- Mufflers & Exhaust
- Radiator & Engine Cooling
- Steering & Suspension
- System Diagnostics
- Transmission Repair Service
Maintenance
- Air & Cabin Filter Replacement
- Fuel System Service
- Lights, Wipers, & Accessories
- Oil Change
Tires
- Alignment
- Flat Tire Repair
- Tire Balancing
- Tire Rotation
Roadside Assistance / Towing
Business Pages
- Blog
- Careers
- FAQs
- Finance
- Gallery
- History
- Specials/Coupons/Offers
- Team
Design Tone
Professional - The design focuses on clean lines, minimalistic elements, and a formal color scheme.
Casual - Features a relaxed layout and might include playful elements or handwritten fonts.
Modern - Incorporates current design trends, such as flat design, bold typography, and high-quality visuals.
Retro/Vintage - Utilizes elements from past decades, like faded colors and old-school typography.
Luxurious - Rich textures, high-end photography, and elegant fonts contribute to a sense of luxury and exclusivity.
Minimalistic - A simplistic approach that focuses on usability and clear messaging, often using lots of whitespace.
Fun - Colorful. These designs engage users in a less formal way.
Offers/Specials/Coupons
HIBU - "We've found that special offers and features drive conversions. Consumers expect to see these featured, and they are critical in turning casual browsers into paying customers. Which of the following common offers or discounts would you like us to feature?"
- New Customer Discount - X% off your first service with us.
- Military and First Responder Appreciation - X% off for active and retired military, police, firefighters, and paramedics.
- Senior Citizen Savings - X% off for customers 65 and older.
- Student Special - Show your student ID for a X% discount on all services.
- $X OFF Any Repair of $X or More
- $X Fully Synthethic Oil Change
- $X AC Special Type #134A
- $X AC Special Type 1234YF
- $X Coolant System Flush
- $X Seasonal Saftey Inspection
- $X Brake Special
- $X Engine Diagnostic Check
Are there any that we've missed?
FAQs
- Do I need an appointment for repairs or maintenance?
- How often do I really need to have my oil changed?
- Why do you have to change your motor oil on a regular basis?
- Regular maintenance is a lengthy process. Why do we need it anyway?
- How can I obtain a copy of my service records?
Are there any that we've missed?