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HIBU - "Through my experience in helping other restaurants / cafe / bars like yours, I've identified key motivating factors that resonate strongly with potential customers. I'm about to read a list of these factors, and I'd love for you to tell me if each statement aligns with what sets your business apart. This will help us tailor your digital marketing strategy to highlight your unique strengths. Shall we begin?"
Speed Statements
- Curbside Pick-Up
- Delivery Available
- Online Ordering*
- DoorDash, Grubhub, and Uber Eats*
- Take-Out Dining Options
Quality StatEments
- Everything Made Fresh Daily
- Using Only the Freshest Ingredients
- Locally Sourced Ingredients
- Serving Breakfast, Lunch, and Dinner
- Accommodating Dietary Restrictions
- Vegetarian / Vegan Options
- Gluten-Free Options
- Home-Cooked Food Made From Scratch
- Breakfast Served All Day
- Lunch Served All Day
- Kids Menu Available
- BYOB
- Fresh-Squeezed Juices
- Catering Available
- Private Event Space
- Live Entertainment
- Outdoor Seating Options
- "X" Generation Family-Owned Business
Offer StatEments
- Daily Specials
- Free Delivery (on Orders of "X" or More)
- Loyalty Rewards Program
- Gift Cards Available
- Free Wi-Fi
Awards
- Newspaper / Magazine Best of….?
- Top 100…?
- Nextdoor Neighborhood Favorite?
Zagat Survey Ratings - Local and Regional Awards
- OpenTable Diners' Choice Awards
- TripAdvisor Certificates of Excellences
- Local "Best Of" Awards
- Good Food Award for Cafes
- National Coffee Award
- Coffee Design Award
Brands
Affiliations
- BBB (Better Business Bureau)
- SCAA (Specialty Coffee Association of America)
Services
New Paragraph
Business Pages
- Blog
- Careers
- FAQs
- Finance
- Gallery
- History
- Specials/Coupons/Offers
- Team
DESIGN TONE
Professional - The design focuses on clean lines, minimalistic elements, and a formal color scheme.
Casual - Features a relaxed layout and might include playful elements or handwritten fonts.
Modern - Incorporates current design trends, such as flat design, bold typography, and high-quality visuals.
Retro/Vintage - Utilizes elements from past decades, like faded colors and old-school typography.
Luxurious - Rich textures, high-end photography, and elegant fonts contribute to a sense of luxury and exclusivity.
Minimalistic - A simplistic approach that focuses on usability and clear messaging, often using lots of whitespace.
Fun - Colorful. These designs engage users in a less formal way.
Offers/Specials/Coupons
FAQs
- What types of coffee and espresso drinks do you serve, and do you offer specialty or seasonal options?
- Are there any breakfast or lunch menu items, and can I see the menu in advance?
- What are your operating hours, and do you have outdoor seating or Wi-Fi?
- Do you offer any pastries, desserts, or gluten-free options?
- Can I host a small event or reserve a space for a group gathering, and what's the process for that?